Wednesday, April 1, 2020

Week 11: Social Media Marketing Skills

As we all know, it is rare to keep the same job or even title throughout a career. Therefore, it is necessary to strengthen your skills/weaknesses in social media marketing as there are many skills that will translate into a variety of other jobs. For example, managing a social media marketing plan holds that you take a deeper look into the analytics of the page. The more frequent you check on analytics, you will become more familiar with the dashboard and truly learn the analytical language. These analytical skills are important for many businesses and a number of different departments so the translation of these learned skills can be helpful throughout your career.


Running the social media plan actually connects highly to what entrepreneurs think about: How can this improve, what are we doing thats unique etc. Below is a list of skills that I recommend making a strengths/weaknesses diagram to see where you stand and what to possibly focus on in the future.

  • Strategy Planning
  • Tactical Execution
  • Public Speaking Skills
  • Analytical Skills
  • Technological Skills
  • Creativity 

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